“I had the privilege of working with Deborah for many years. I first hired her as a marketing and branding consultant to bring to life the vision of our company's founder to "re-invent the nail salon experience" through innovative products, outstanding service delivery and unprecedented levels of customer engagement. I subsequently recommended Deborah for the position of Chief Operating Officer, a role she assumed after I left the company for a brief interlude. Simply put, Deborah is one of the most amazing people I have ever met in my professional career. She is a masterful marketing strategist as well as a hands-on tactician who considers how every single detail in the business mix – from initial product concept to final service delivery – fits in and reinforces the core brand positioning. Deborah is a true 360-degree thinker whose amazing creativity, keen understanding of consumer behavior, mastery of the written word and infectious passion for forging new ground left an indelible mark on the company. She is extraordinarily patient, a great listener, a tireless problem-solver and a great motivator of people. She totally grasped what the CEO/Founder wanted to accomplish and was then able to break it down into discrete action steps and execute against it. Deborah built both a persona and a business road map for Dashing Diva that the company is still leveraging today.

Working with Deborah is like having your own full-service agency all rolled into one! I also very much appreciated her ability to seamlessly integrate herself into the business culture of a Korean company without missing a beat. She is the type of person who hits the ground running on day one and doesn't stop until the mission is accomplished. Her keen intelligence, incredible work ethic, passion for excellence and endless enthusiasm for even the most mundane of details makes her an invaluable asset.” 

Margaret Pak, Executive Vice President Sales & Marketing at Dashing Diva (division of KMC Exim)